Rustic Lures started from the fishing trips of three good friends - passionate cooks and fishermen. We often went fishing together and prepared good food from the catch of the day. In 2020, Jaanus gave Martin his first lure, and a small ide for making lures had been found. A large number of different lures were already ready for spring, and testing could begin. Now that two years have passed since the first lures were made, we can proudly say that the Rustic lures will not let you down! The great lure has proven itself.